TiVo is getting back from 2002 and it has Roku in its sights

Abstract

TiVo OS, a sensible TV working system, is coming to Sharp TVs within the US.
Xperi, the proprietor of the TiVO model, says the good TV OS affords an unlimited library of free and paid content material.
TiVO OS is already out there on greater than 33 good TV manufacturers in Europe.

A brand new smart TV working system is making its method to the US. At CES 2025, TiVo introduced a partnership with Sharp to supply TiVO OS on its TVs within the US. TiVo OS is already out there broadly on good TVs in Europe, providing its working system to 33 manufacturers, together with Sharp Europe. This would be the first time it’s out there on a sensible TV within the US.

The TVs are anticipated to be out there beginning as quickly as subsequent month. TiVo OS will be a part of a crowded subject of good TV working programs out there within the US, equivalent to Roku, Tizen, webOS, and Google TV. Xperi, the proprietor of the TiVo model since 2019, hasn’t revealed any specs or costs for the TVs but, however it did trace at a 55-inch QLED mannequin.

“Boasting a wonderful Extremely Excessive Definition and Excessive Dynamic Vary 55″ QLED display screen, plus Dolby Atmos®, and three HDMI ports, it will likely be a sensible TV that reinforces Sharp’s status for high quality.” Xperi mentioned in a press release.

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TiVo OS is poised to tackle Roku

The good TV working system hopes its superior options will entice customers

Xperi

With TiVO OS making its method to new Sharp TVs within the US, it will likely be immediately competing with Roku, a preferred and reasonably priced good TV OS within the US. Xperi says that TiVo OS seeks to “rework the good TV panorama.” Its content material administration and discovery system aggregates content material from streaming companies, linear TV channels, and sports activities packages, permitting customers to entry all their favourite content material by way of a single consumer interface.

TiVO OS guarantees customers “an unlimited library of free and paid content material.” Xperi additionally touts TiVo OS’ superior search choices and customized suggestions. “Powered by refined algorithms that be taught from particular person viewing habits, the platform gives customized strategies tailor-made to every consumer’s distinctive desire,” Xperi mentioned in a press release.

TiVO OS good TVs initially began transport in Europe in 2023. The final time TiVo launched a product within the US was 2022, when it launched the TiVO Stream 4K, a $50 streaming dongle. TiVo can be well-known for its DVRs that it launched within the early 2000s. TiVO OS will probably be making its method to Sharp TVs within the US as quickly as subsequent month. Hopefully, it affords customers some compelling budget-friendly TV choices to make it standout.